Posted on: 06/03/17
Website security is not a new concept. It has been around for years, and many leading businesses have adopted it for long.
Ever since Google announced that it will consider HTTPS as a ranking signal, things have become all the more interesting.
Google and Website Security
For years, Google has been very particular about website security especially when it comes to collecting customer information including user logins and contact forms.
If your website is not secure, there’s nothing to worry about – All you need is an SSL certificate.
Designweb can upgrade your website from HTTP to HTTPS from as little as £80 per year. Contact us today to request an SSL on your website.
What is HTTPS?
HTTPS is short for Hypertext Transfer Protocol Secure. It makes your website secure when users are providing you any kind of information.
In the absence of HTTPS, the data sent between your user and your website could be monitored, intercepted or even altered by a third party.
So, if your page requires users to share critical information including credit card details or any other personal information, it’s essential to make it secure. In the presence of HTTPS, the data submitted by users is protected by way of encryption, authentication and data integrity.
Put simply, the information becomes “scrambled” into character strings by way of an SSL certificate. Only the computers that are receiving and sending the information can see this information. So even if others are able to access this information, they cannot read it because it’s scrambled.
Benefits of HTTPS
SEO Boost – With HTTPS becoming a ranking factor, it’s a no-brainer that, having an SSL certification will give your website an edge of the competition where SEO is concerned.
Enhanced Trust – When users see a warning that your website is “NOT SECURE”, it’s highly probable that they will bounce out of your website real fast. HTTPS makes your website secure and in turn, you become trustworthy.
Chrome Users – With more than 50% of users relying on the Chrome browser, if your website is not secure, you might be alienating a big chunk of your visitors. Chrome is undergoing heavy changes, and if your website is not secure, it will make this known to the user in very clear terms.
Make the Switch
Making the switch to HTTPS is easy and starts from £80. Contact us today to switch to HTTPS.